Cold Pressed, Virgin Avocado Oil, is full of the GOOD fat
We often assume all oils are harmful, but that’s not true. The Mediterranean diet - long associated with lower cholesterol and fewer heart problems - shows the benefits of choosing the right fats. It’s not just any fat that helps, but unsaturated fats: this diet is rich in them. Hass avocado oil, for example, contains roughly 61%-78% monounsaturated fatty acids (MUFA), alongside its polyunsaturated fats (PUFA), making it a heart-friendly choice.
Good Fats. Good Food. Naturally.
What makes virgin avocado oil a healthy choice?
We all know avocados are good for us. But what happens when you take that beautiful green fruit and gently cold-press it into an oil?
Quite a lot of its natural goodness comes along too.
Virgin avocado oil is rich in monounsaturated fats, particularly oleic acid, and naturally contains vitamin E, plant sterols and small amounts of carotenoids. Together, these make it a nutritious alternative to fats higher in saturated fat.
Here's what makes it interesting.
The good fats: monounsaturated and oleic acid
Around two-thirds of avocado oil's fatty acids are typically monounsaturated, with oleic acid (omega-9) making up the largest share.
Oleic acid is also the main fatty acid found in extra virgin olive oil. It's one of the reasons both oils are valued as part of a healthy diet.
Replacing saturated fats, such as butter, with unsaturated fats can help lower LDL cholesterol, an important factor in cardiovascular health.
It's not about removing fat from our diets. It's about choosing the right fats.
Vitamin E: a natural antioxidant
Virgin avocado oil naturally contains vitamin E, an essential nutrient that helps protect our cells from oxidative damage.
Vitamin E also supports normal immune function. Because it's fat-soluble, it's naturally found in foods containing fats and oils.
Cold pressing helps retain naturally occurring compounds that may be reduced during more intensive refining.
Plant sterols: a little-known benefit
Avocado oil also contains plant sterols, particularly beta-sitosterol.
These naturally occurring plant compounds are interesting because, when consumed in sufficient quantities, they can reduce the absorption of cholesterol in our digestive system.
While the amounts found in a normal serving of avocado oil are much smaller than those used in cholesterol-lowering studies, they are another part of its nutritional composition.
Carotenoids and lutein: more of the avocado's natural goodness
Virgin avocado oil contains small amounts of carotenoids, including lutein.
Lutein is a pigment found in the human eye, where it contributes to the macular pigment that helps filter certain wavelengths of light.
The quantities in avocado oil are modest, so we can't claim that eating the oil improves eye health. But these compounds are part of what makes virgin avocado oil different from a highly refined oil.
Chlorophyll: naturally green, naturally sensitive
That lovely green colour in virgin avocado oil comes partly from chlorophyll, the natural pigment found in plants.
Chlorophyll has been studied for potential antioxidant properties, although its direct health benefits from consuming avocado oil are not yet established.
What we do know is that chlorophyll is sensitive to light. Light exposure can accelerate oxidation, affecting an oil's colour, flavour and freshness.
That's one reason we use amber glass bottles. They help protect our oil from light, preserving its natural character and quality.
And how does it compare with olive oil?
Virgin avocado oil and extra virgin olive oil have plenty in common, especially their high levels of monounsaturated fats.
Extra virgin olive oil is particularly well known for its polyphenols, which have been extensively researched. Avocado oil has a different profile, with naturally occurring plant sterols, vitamin E and pigments, alongside its healthy fats.
Neither needs to replace the other.
For us, good nutrition is about choosing quality ingredients, enjoying real food and making everyday cooking a little better.
Good food, made with care.
We encourage you to indulge in our oil for all eating occasions and enhance both your body and your food.
*Handbook of Australasian Edible Oils - Editor Charmain J O

LIMITED TIME — 20% OFF!
Wrap your kitchen in creamy, buttery goodness. For a short time only, buy the 1 Litre cold-pressed avocado oil refill pack together with our hand-glazed logoed, ceramic pourer and enjoy 20% off. You save $24.60.
Why this duo?
Cold-pressed, nutrient-dense avocado oil with a velvety texture that loves salads, sautés and high-heat frying without bitter aftertastes.
Rich in heart-hugging mono-unsaturated fats - delicious for you.
The ceramic pourer is both beautiful and practical: gentle on the oil, elegant on the counter, and designed to pour perfectly every time.
Limited stock — We only have a few of these, so if you want to be in, act fast to get your refill pack + ceramic pourer now to save $24.60, and you’ll enjoy knowing you have the perfect vessel and a heart-healthy oil for your grab-and-go.